Following a big Galaxy Z Fold 6 price drop and a free subscription giveaway, Samsung has made a new offer to Galaxy S25 Ultra buyers that includes a free device and a big discount.
This story was updated May 22nd with new Galaxy S25 Ultra deal details.
The Korean company’s new double offer is one of its best yet and a clear indication that we’re edging closer to the launch of a new product. Specifically, the Galaxy Z Fold 7, which should land this summer. In the meantime, Samsung is ramping up its discounts and freebies to clear stock before the new foldable phone steals the limelight.
The offer applies to Galaxy S25 Ultra shoppers in the U.K. and combines freebies and discounts.
- A free Galaxy Tab A9 Plus worth £259 ($348).
- Enhanced trade-in prices up to £431 ($579).
- £200 ($268) off the Galaxy S25 Ultra if no phone is traded in.
- 20% off any Galaxy Watch or the Galaxy Ring if bought with the Galaxy S25 Ultra.
- 3 months of Samsung Care Plus.
The bundle promotions are fairly commonplace and included in almost every Samsung sale. But the combination of a free tablet and the guaranteed £200 off (without a trade-in) is a serious deal that totals £459 ($616) and is absolutely worth your attention. Even if you don’t keep the tablet, selling it on the secondary market, unopened, will net between £150 ($201) and £200.
It’s worth pointing out that Samsung’s £259 valuation of the tablet is the device’s highest possible price. The reality is that the Galaxy A9 Plus is being sold on Amazon for £175 ($235), which is down from £208 ($279). At Currys, the tablet is on sale at £209 ($280).
Interestingly, up until Wednesday morning, Samsung was giving away a free pair of Galaxy Buds 3 Pro with the Galaxy S25 Ultra, but the company seems to have suddenly switched to offering the Galaxy Tab A9 Plus instead.
Samsung Has Different Freebies For Different Countries
Samsung runs different deals for different territories. This week, the company bought back a version of its Samsung Boost program for U.S. shoppers, which gifts lengthy subscriptions to streaming services and software.
Meanwhile, in the U.K., the company has previously given away free Chromebooks, earbuds, watches and now the Galaxy A9 Plus. Your mileage may vary on which you prefer. To me, free hardware is always the better deal. Not least because the device can be sold to extend your discount on the smartphone.
Regardless of the offer type, buying directly from Samsung remains the most attractive option for deal hunters. Only Amazon comes close with deals that often match, or undercut, Samsung’s pricing.
Even for this Samsung store deal, Amazon is giving away a free pair of Buds 3 Pro or Buds 3 with all Galaxy S25 Ultra purchases. Amazon has a bigger 30% bundle discount on the Galaxy Watch Ultra and Galaxy Watch 7 compared to Samsung’s 20% promotion. Alongside a £100 credit to be used on Samsung items bought through Amazon.
The difference between the two promotions is that Samsung’s upfront Galaxy S25 Ultra price is lower than Amazon’s (£1,099/$1,477 vs £1,049/$1,410) and the Korean company is giving it all away for free, whereas Amazon gives shopper a choice between which freebie to choose, nor does it include a trial to Samsung Care Plus.
Update 05/22: It is a good time to pick up the Galaxy S25 Ultra because it appears to be on sale at most major retailers. Best Buy has the latest deal and it is competitive. The retailer has dropped the price of the Galaxy S25 Ultra 256GB by $250, bringing it down to $1,049.99.
Best Buy has also tried to match the freebies Amazon and Samsung are bundling with Galaxy S25 purchases, by throwing in a free Galaxy Ring sizing kit and a month-long pass to Xbox Game Pass.
These freebies total $10 and obviously don’t match up to the hundreds of dollars worth of services and hardware Samsung and Amazon are giving away. But the headline price is the real deal here. Samsung is still charging $1,299.99 for the 256GB device compared to Best Buy’s $949.99.
Amazon, too, has slashed the price of Samsung’s flagship phone by $250, bringing the final price down to $1,049.99. A 19% discount. This U.S. Amazon deal comes with a $50 gift card and up to $785 in trade-in value. Amazon has a slight advantage here because it will accept more than one device to trade-in, which knocks more money off the handset.
