Close Menu
Alpha Leaders
  • Home
  • News
  • Leadership
  • Entrepreneurs
  • Business
  • Living
  • Innovation
  • More
    • Money & Finance
    • Web Stories
    • Global
    • Press Release
What's On
Why Heatwaves And Air Pollution Are Inextricably Linked

Why Heatwaves And Air Pollution Are Inextricably Linked

19 June 2026
Four AI giants just raised 8 billion. Here’s how to survive the Big AI-pocalypse

Four AI giants just raised $188 billion. Here’s how to survive the Big AI-pocalypse

19 June 2026
18 Companies Racing To Build The Next Big Thing In AI

18 Companies Racing To Build The Next Big Thing In AI

19 June 2026
Facebook X (Twitter) Instagram
Facebook X (Twitter) Instagram
Alpha Leaders
newsletter
  • Home
  • News
  • Leadership
  • Entrepreneurs
  • Business
  • Living
  • Innovation
  • More
    • Money & Finance
    • Web Stories
    • Global
    • Press Release
Alpha Leaders
Home » Danish City First To Test Return System For Disposible Coffee Cups
Innovation

Danish City First To Test Return System For Disposible Coffee Cups

Press RoomBy Press Room17 January 20244 Mins Read
Facebook Twitter Copy Link Pinterest LinkedIn Tumblr Email WhatsApp
Danish City First To Test Return System For Disposible Coffee Cups

The Danish city of Aarhus launched a three-year trial program to curve down the number of disposable coffee cups where locals can use a deposit system for takeaway packages.

Like in other Nordic and Central European countries, in Denmark deposit system where one receives back money one pays when purchasing a plastic bottles or cans is already in place.

The project focused on eliminating disposable cup trash is the result of a collaboration between the Municipality of Aarhus and the recycling company TOMRA which already provides other waste collective services to the city.

For a year and a half in 2022, the company All In On Green’s robotic arm SeaProtectorOne deployed in the water, collected over 100,000 disposable glasses from the city’s river Å – from which the city derived its name – demonstrating a huge level of plastic pollution in the city.

”Aarhus must be greener and more sustainable, and Aarhus must be a city where we have the courage to test new solutions.” said Nicolaj Bang, Aarhus’ councillor for technology and environment in a press release. “We use enormous amounts of takeaway packaging in Denmark, and consumption is increasing. Therefore, it really matters if we can make it easier for both consumers and businesses to choose a more sustainable alternative to disposable packaging,” he stated.

Aarhus is the second biggest city in Denmark, counting around 336,000 inhabitants – and potential disposable cup users. The trial has been set as voluntary, but so far already 44 cafés and bars in the center of the city got interested in the project – perhaps even some frequented by King Frederik X, when he studied at the city’s university.

Initially, 40,000 cups in two designs will be produced and around 25 deposit machines will be established in the city so that citizens can return their cups, and cash back some Danish kroner. Geir Sæther, senior vice president for circular economy at TOMRA said the company expects ‘to be able to expand the system to other types of packaging in the near future’, so to facilitate the transition from single-use to reusable packaging.

The return fee for a reused cup is just over 70 dollar cents (DKK 5) , but it is not for the money that citizens should start returning their cups: ”Recycling saves the earth’s resources and our emission of CO2. More recycling means that there is less waste that ends up as rubbish in our city and our nature,” said Bang.

This is the first city in Denmark, and the world, to carry out such city experiments, although Copenhagen had previously trialed an experimental system where pizza containers, sushi trays and coffee cups should be able to be returned in the hip area of Kødbyen, situated in a central neighborhood. Currently, Danish startup Kleen hub is experimenting in the capital with its third-generation return system based on a single bank card tap.

TOMRA’s ceo Tove Andersen said in a press release that “Aarhus shows the way to one more sustainable future, and we hope that many more cities will be inspired to do the same,”.

Cities and regional authorities have so far acted upon consumer behaviors to decrease different kinds of pollution in their cities: “These policies are quietly working because local governments are addressing climate change with communities long-term together with other challenges that people care about, like healthy diets and supporting local businesses,” said Olivier de Schutter, co-chair of the sustainable food system expert team IPES-Food.

In the U.S., it is still impossible to return plastic bottles or cans, although there is strong interest in updating legislation in this direction.

Aarhus coffee cups Danish Frederik X Nicolaj Bang paper cup recycling return system reuse TOMRA
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email Copy Link

Related Articles

Why Heatwaves And Air Pollution Are Inextricably Linked

Why Heatwaves And Air Pollution Are Inextricably Linked

19 June 2026
18 Companies Racing To Build The Next Big Thing In AI

18 Companies Racing To Build The Next Big Thing In AI

19 June 2026
Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

19 June 2026
Atonemo And NTS Radio Launch Streamer For Those Who’d Rather Not Choose

Atonemo And NTS Radio Launch Streamer For Those Who’d Rather Not Choose

19 June 2026
Alex Pereira Gets Suspension After Losing to Gane

Alex Pereira Gets Suspension After Losing to Gane

19 June 2026
The Backbone Of AI: Unscrambling The Basics

The Backbone Of AI: Unscrambling The Basics

19 June 2026
Don't Miss
Unwrap Christmas Sustainably: How To Handle Gifts You Don’t Want

Unwrap Christmas Sustainably: How To Handle Gifts You Don’t Want

By Press Room27 December 2024

Every year, millions of people unwrap Christmas gifts that they do not love, need, or…

Exclusive: DeFi platform Azura launches after raising .9 million from Initialized

Exclusive: DeFi platform Azura launches after raising $6.9 million from Initialized

22 October 2024
Sam Altman’s World Wants To Scan Your Eyes To Prove You’re Human

Sam Altman’s World Wants To Scan Your Eyes To Prove You’re Human

22 October 2024
Stay In Touch
  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • YouTube
  • Vimeo
Latest Articles
Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

19 June 20261 Views
Pentagon officials say AI use in the agency has increased by 1,775% in about 6 months

Pentagon officials say AI use in the agency has increased by 1,775% in about 6 months

19 June 20262 Views
Atonemo And NTS Radio Launch Streamer For Those Who’d Rather Not Choose

Atonemo And NTS Radio Launch Streamer For Those Who’d Rather Not Choose

19 June 20261 Views
The Strait of Hormuz may be open soon—but Asia still faces a prolonged oil supply crunch

The Strait of Hormuz may be open soon—but Asia still faces a prolonged oil supply crunch

19 June 20261 Views

Recent Posts

  • Why Heatwaves And Air Pollution Are Inextricably Linked
  • Four AI giants just raised $188 billion. Here’s how to survive the Big AI-pocalypse
  • 18 Companies Racing To Build The Next Big Thing In AI
  • How FIFA restructured the World Cup into its biggest payday as host cities face a budget shortfall
  • Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

Recent Comments

No comments to show.
About Us
About Us

Alpha Leaders is your one-stop website for the latest Entrepreneurs and Leaders news and updates, follow us now to get the news that matters to you.

Facebook X (Twitter) Pinterest YouTube WhatsApp
Our Picks
Why Heatwaves And Air Pollution Are Inextricably Linked

Why Heatwaves And Air Pollution Are Inextricably Linked

19 June 2026
Four AI giants just raised 8 billion. Here’s how to survive the Big AI-pocalypse

Four AI giants just raised $188 billion. Here’s how to survive the Big AI-pocalypse

19 June 2026
18 Companies Racing To Build The Next Big Thing In AI

18 Companies Racing To Build The Next Big Thing In AI

19 June 2026
Most Popular
How FIFA restructured the World Cup into its biggest payday as host cities face a budget shortfall

How FIFA restructured the World Cup into its biggest payday as host cities face a budget shortfall

19 June 20261 Views
Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

Harness Engineering Becomes Vital Backbone For AI Makers And Happy Users

19 June 20261 Views
Pentagon officials say AI use in the agency has increased by 1,775% in about 6 months

Pentagon officials say AI use in the agency has increased by 1,775% in about 6 months

19 June 20262 Views

Archives

  • June 2026
  • May 2026
  • April 2026
  • March 2026
  • February 2026
  • January 2026
  • December 2025
  • November 2025
  • October 2025
  • September 2025
  • August 2025
  • July 2025
  • June 2025
  • May 2025
  • April 2025
  • March 2025
  • February 2025
  • January 2025
  • December 2024
  • November 2024
  • October 2024
  • September 2024
  • August 2024
  • July 2024
  • June 2024
  • May 2024
  • April 2024
  • March 2024
  • February 2024
  • January 2024
  • December 2023
  • March 2022
  • January 2021
  • March 2020
  • January 2020

Categories

  • Blog
  • Business
  • Entrepreneurs
  • Global
  • Innovation
  • Leadership
  • Living
  • Money & Finance
  • News
  • Press Release
© 2026 Alpha Leaders. All Rights Reserved.
  • Privacy Policy
  • Terms of use
  • Advertise
  • Contact

Type above and press Enter to search. Press Esc to cancel.