Close Menu
Alpha Leaders
  • Home
  • News
  • Leadership
  • Entrepreneurs
  • Business
  • Living
  • Innovation
  • More
    • Money & Finance
    • Web Stories
    • Global
    • Press Release
What's On
Oil market chaos to deepen as more Gulf giants cut output

Oil market chaos to deepen as more Gulf giants cut output

8 March 2026
Trump said ‘economy is roaring’ but jobs evaporated, gas prices soared, and stocks plunged

Trump said ‘economy is roaring’ but jobs evaporated, gas prices soared, and stocks plunged

8 March 2026
From thyroid cancer to 40‑hour fasts: Inside Daymond John’s biohacking routine

From thyroid cancer to 40‑hour fasts: Inside Daymond John’s biohacking routine

8 March 2026
Facebook X (Twitter) Instagram
Facebook X (Twitter) Instagram
Alpha Leaders
newsletter
  • Home
  • News
  • Leadership
  • Entrepreneurs
  • Business
  • Living
  • Innovation
  • More
    • Money & Finance
    • Web Stories
    • Global
    • Press Release
Alpha Leaders
Home » PwC: Gen Z should come to office more if they want to succeed in AI age
News

PwC: Gen Z should come to office more if they want to succeed in AI age

Press RoomBy Press Room16 January 20243 Mins Read
Facebook Twitter Copy Link Pinterest LinkedIn Tumblr Email WhatsApp
PwC: Gen Z should come to office more if they want to succeed in AI age

As companies beckon employees back to the office, the debate over the productivity merits of in-person working intensifies. The discussion extends beyond traditional dynamics, with generative AI increasingly taking on tasks, particularly for early-career workers.

In this evolving landscape, PwC U.K.’s Chairman and Senior Partner, Kevin Ellis, suggests a strategy for success in the workplace: Increased office presence for younger employees.

“If you’re asking me my opinion on how you succeed in your career,” Ellis said in an interview at the World Economic Forum in Davos, Bloomberg reported Monday. “I’d be in the office four to five days a week.”

He noted that generative AI was taking on “tasks that in the past our more junior staff trained and cut their teeth on.” In the absence of such tasks to engage younger employees—many of whom are likely Gen Z (born between 1997 and 2012)—spending more days present in the office could help advance their careers, Ellis argued.    

“It’s a lot more face-to-face time being important and a lot more developing,” Ellis said. “So you have to get people in the office more working together.”

Ellis’s comments add to the sea of research that shows that bosses want their employees back in the office, with surveys showing that they’re more likely to be promoted or rewarded if they did so.

In the U.K., workers were spending more time in the office than they were working from home, according to a study published in October, pointing to how the tide has turned.

Still, employees seem to favor the option of working remotely, even if that means a pay cut in some cases.

Gen AI is becoming commonplace at work

As generative AI becomes more prominent in the workplace, more U.K. CEOs are investing in the technology to make sure they gain a competitive edge against rivals and tap into its opportunities. 

Company chiefs in Britain are implementing generative AI tools faster than their counterparts in the U.S. and elsewhere in Europe, a PwC survey of CEOs from 105 countries published Monday reveals.

“GenAI presents a ‘move or lose’ moment – implemented with care, it offers huge benefits for efficiency, competitiveness, and ultimately profitability,” Ellis said in the report.

Gen Z employees will be in the thick of this generative AI revolution as they enter the workforce or upskill to keep up with its development. 

The jury is still out on how the triage of productivity, demand for flexible work and generative AI plays out in the workplace, but if all the stars align, it could foster creativity, make people better at their jobs and promote inclusivity.   

Subscribe to the new Fortune CEO Weekly Europe newsletter to get corner office insights on the biggest business stories in Europe. Sign up for free.
A.I. Future of Work hybrid work PricewaterhouseCoopers (PwC) Productivity remote work return to office
Share. Facebook Twitter Pinterest LinkedIn Tumblr Email Copy Link

Related Articles

Oil market chaos to deepen as more Gulf giants cut output

Oil market chaos to deepen as more Gulf giants cut output

8 March 2026
Trump said ‘economy is roaring’ but jobs evaporated, gas prices soared, and stocks plunged

Trump said ‘economy is roaring’ but jobs evaporated, gas prices soared, and stocks plunged

8 March 2026
From thyroid cancer to 40‑hour fasts: Inside Daymond John’s biohacking routine

From thyroid cancer to 40‑hour fasts: Inside Daymond John’s biohacking routine

8 March 2026
AI will hurt the economy before it helps it. Here’s what comes after, according to Joseph Stieglitz

AI will hurt the economy before it helps it. Here’s what comes after, according to Joseph Stieglitz

8 March 2026
Bidding for a Taylor Swift ticket or to cut the line at DisneyWorld? Maybe you’re in a ‘hidden market’

Bidding for a Taylor Swift ticket or to cut the line at DisneyWorld? Maybe you’re in a ‘hidden market’

8 March 2026
Asana CEO Dan Rogers says getting a job in Silicon Valley isn’t harder for Gen Z than it was for him

Asana CEO Dan Rogers says getting a job in Silicon Valley isn’t harder for Gen Z than it was for him

8 March 2026
Don't Miss
Unwrap Christmas Sustainably: How To Handle Gifts You Don’t Want

Unwrap Christmas Sustainably: How To Handle Gifts You Don’t Want

By Press Room27 December 2024

Every year, millions of people unwrap Christmas gifts that they do not love, need, or…

Walmart dominated, while Target spiraled: the winners and losers of retail in 2024

Walmart dominated, while Target spiraled: the winners and losers of retail in 2024

30 December 2024
Moltbook is the talk of Silicon Valley. But the furor is eerily reminiscent of a 2017 Facebook research experiment

Moltbook is the talk of Silicon Valley. But the furor is eerily reminiscent of a 2017 Facebook research experiment

6 February 2026
Stay In Touch
  • Facebook
  • Twitter
  • Pinterest
  • Instagram
  • YouTube
  • Vimeo
Latest Articles
Bidding for a Taylor Swift ticket or to cut the line at DisneyWorld? Maybe you’re in a ‘hidden market’

Bidding for a Taylor Swift ticket or to cut the line at DisneyWorld? Maybe you’re in a ‘hidden market’

8 March 20261 Views
Asana CEO Dan Rogers says getting a job in Silicon Valley isn’t harder for Gen Z than it was for him

Asana CEO Dan Rogers says getting a job in Silicon Valley isn’t harder for Gen Z than it was for him

8 March 20261 Views
This AI founder who quit her 9-to-5 law job has a warning for anyone dreaming of doing the same: ‘I’m working harder now than I ever did’

This AI founder who quit her 9-to-5 law job has a warning for anyone dreaming of doing the same: ‘I’m working harder now than I ever did’

8 March 20261 Views
Best protection for ships sailing through Strait of Hormuz may be claiming to be a ‘Chinese’ vessel

Best protection for ships sailing through Strait of Hormuz may be claiming to be a ‘Chinese’ vessel

8 March 20262 Views
About Us
About Us

Alpha Leaders is your one-stop website for the latest Entrepreneurs and Leaders news and updates, follow us now to get the news that matters to you.

Facebook X (Twitter) Pinterest YouTube WhatsApp
Our Picks
Oil market chaos to deepen as more Gulf giants cut output

Oil market chaos to deepen as more Gulf giants cut output

8 March 2026
Trump said ‘economy is roaring’ but jobs evaporated, gas prices soared, and stocks plunged

Trump said ‘economy is roaring’ but jobs evaporated, gas prices soared, and stocks plunged

8 March 2026
From thyroid cancer to 40‑hour fasts: Inside Daymond John’s biohacking routine

From thyroid cancer to 40‑hour fasts: Inside Daymond John’s biohacking routine

8 March 2026
Most Popular
AI will hurt the economy before it helps it. Here’s what comes after, according to Joseph Stieglitz

AI will hurt the economy before it helps it. Here’s what comes after, according to Joseph Stieglitz

8 March 20261 Views
Bidding for a Taylor Swift ticket or to cut the line at DisneyWorld? Maybe you’re in a ‘hidden market’

Bidding for a Taylor Swift ticket or to cut the line at DisneyWorld? Maybe you’re in a ‘hidden market’

8 March 20261 Views
Asana CEO Dan Rogers says getting a job in Silicon Valley isn’t harder for Gen Z than it was for him

Asana CEO Dan Rogers says getting a job in Silicon Valley isn’t harder for Gen Z than it was for him

8 March 20261 Views
© 2026 Alpha Leaders. All Rights Reserved.
  • Privacy Policy
  • Terms of use
  • Advertise
  • Contact

Type above and press Enter to search. Press Esc to cancel.