Browsing: Adidas
Nike veteran Elliott Hill is no stranger to a Monday morning at the $122 billion sportswear giant. The only difference…
Investors cheered last month when Nike announced the return of company veteran Elliott Hill, who is emerging from retirement to…
One of the most iconic console wars of all time has been immortalized by two pairs of shoes in a…
Lululemon’s ‘long butt’ leggings are snatched off the shelves after customer complaints
It’s not you, it’s the leggings. And even Lululemon knows it. The athleisure brand made an almost $100 dollar pair…
Celtics guard Jaylen Brown hints at foul play from Nike after the star was passed over for U.S. Olympic team
When the U.S. men’s basketball team announced on Wednesday morning that the Los Angeles Clippers’ Kawhi Leonard would be leaving…
Adidas CEO Bjorn Gulden revived the iconic sports brand by relying on gut instinct—unlike his analytical predecessor
No matter how Germany fares during Euro 2024 over the coming three weeks, an era of sorts will end for…
Converse layoffs are the latest casualties of Nike’s $2 billion do-or-die plan to get back on its feet
Sneaker brand Converse is the latest subsidiary of parent company Nike to feel the heat from the sneaker giant’s $2…
Adidas predicts profit boost due to strong demand for the classic Samba – whilst continuing to shed Yeezy stock
Adidas AG raised its profit target for the year amid strong demand for classic sneakers like the Samba and a…
Adidas CEO Bjørn Gulden gave his cell number to 60,000 employees after Kanye West crisis
What’s a CEO to do when staff morale is low? Some might dish out free lunches or provide an all-expenses…