Browsing: Influencers
Unilever’s new CEO wants to make the Dove soap maker popular with influencers as a ‘machine of content creation’
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Gen Z teens tell us why they stopped trusting experts in favor of influencers on TikTok
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How the Trump-Harris Election Shed Light on the Flaws in Traditional PR — and How Businesses Can Adapt
The recent presidential election saw both campaigns use public relations strategies that will have a large impact on how companies…
In the past year, skilled burglars – believed to be part of a South American organized crime gang – have…
AI-generated user accounts are flooding Instagram and Facebook, according to their parent company, Meta. The company is rolling out a…
More people are dropping out of the creator economy as those at the top get a bigger share of brand deals
Content creators are having a tougher time making money online as a bigger slice of the revenue pie goes to…
The predictions-betting platform Polymarket has been paying US-based social media influencers to promote election betting on the site — even…
NIL superstar Livvy Dunne inks her first deal with an equity stake—and says she’d love her own brand one day
Good morning! OpenAI CFO Sarah Friar shares that 75% of company revenue is from consumer subscriptions, Nasdaq CEO Adena Friedman…
On average, every high school has one ‘ultra-high-earning’ teen who makes $10,000 via online hustles
Getting $10 pocket money for mowing the neighbor’s lawn is so last year. Some teenagers are racking up thousands of…
The United States has few rules governing egg and sperm donation, a Wild West being supercharged by influencers touting it…












