When Apple releases its next iPads, it will mark the end of the longest period without updates to Apple’s tablet line in history. It looks like it’ll be early May. Here’s your latest timetable.
Previously, Bloomberg’s Mark Gurman had explicitly said that the next Apple iPad release would be “around the end of March or in April,” though that didn’t come to pass. According to his latest Power On newsletter, however, “You can circle early May in your calendar.”
Now, I am far too much of a gentleman to point out that that’s exactly what I’ve been saying all along, and most recently predicted an onsale date of Friday, May 10 or the following Friday, May 17. How does that stack up now?
When Is The Release Date, Exactly?
Well, Gurman says, “For those looking for more specific timing, I’m told the launch will probably happen the week of May 6. Another data point to that end: Apple retail stores are preparing to receive new product marketing materials later that week. That’s typically a sign that a new product release is incoming.”
That seems to me to line up exactly with my last guess. I would say the order of business is this: announcement on Monday, May 6 or Tuesday, May 7 as many countries around the world have May Day as a public holiday on the Monday.
Then, pre-orders would begin on Friday, May 10. Initial reviews would appear a few days later, with the onsale date of Friday, May 17.
What’s Being Launched?
I think we can count on a new iPad Pro, in two sizes, 12.9-inch and 11-inch or thereabouts, with OLED as the screen technology for the first time. A newly redesigned Magic Keyboard and the Apple Pencil that may just have been accidentally leaked. Oh, and there’s a small sting in the tail: OLED may force up the price of the iPad Pro models, though it’s not yet clear by how much.
But Gurman goes further, adding that two new iPad Air models will also be unveiled, that is, a larger-screened model (12.9 inches or so) alongside a new version of the current 10.9-inch model.
If that’s right, he’s right to say, “Altogether, this launch is shaping up to be one of the biggest updates to the Apple tablet in a single day.”
It’s one thing for a pundit to be wrong about a release date, but a release date and what’s being announced is pushing it.
So, although I find it baffling that Apple would dilute the effect of the iPad Pro with a new iPad Air, it’s not inconceivable—after all, it happily launches four new iPhones each fall, right?
We’ll know soon enough.
