Browsing: beverages
The burrito king in coffee land: Starbucks CEO Brian Niccol’s most important job is fixing the bad vibes
Baristas are overworked as they try to churn out a constant stream of complicated customized drinks. Mobile orders and staffing…
There’s a new ingredient in HEINEKEN’s secret formula, and it’s got more buzz than hops: generative AI. The Dutch brewing…
In the mid-2010s, the craft brewery was the epicenter of millennial life, a place to solidify one’s hipster pedigree and…
Coca-Cola is going reverse Yankee by selling €1 billion of Euro debt to cover a potential tax charge
Coca-Cola is a behemoth in every right. That means big profits and financial implications with a multi-billion-dollar price tag. The…
Britain’s young football fans are ditching their sloppy drunk reputation—and are leading the charge for alcohol-free beer
During England’s semi-final match in the European Championship that saw it secure its place in the final against Spain (though…
How the Celsius CEO turned a cult-favorite energy drink into a stock-market lightning rod with 6,000% growth
John Fieldly, 44, is revved up. The CPA-turned-energy-drink evangelist is the president, CEO, and chairman of Celsius Holdings, the ubiquitous…
Dr Pepper is the very definition of a soda slow burn. Founded in 1885, before Coca-Cola or Pepsi were on…
How one company justified a million-dollar logo redesign inspired by the Mona Lisa—and moved just two wavy lines: ‘Surely this is satire’
The universe’s highest echelon of art contains the following: the golden ratio, reflecting the “divine” in both nature and mathematics;…
Panera is ditching its Charged Lemonade after 2 customers died—but Gen Z is still thirsting for dangerous snacks and drinks
Panera is phasing out its highly caffeinated Charged Sips beverage, such as its Charged Lemonade, after multiple lawsuits alleged the…
Finland—the world’s No. 1 coffee consumer—is turning to AI and lab-grown beans to energize the industry
Finland may be the world’s happiest country, but it also has another braggable superlative: It’s the world’s largest coffee consumer,…