Browsing: consumer trends
Gen Z men are eating ‘boy kibble’, the human equivalent to dog food, to load up on protein cheaply
We’ve all been there: after a long day at work, you come home, realize you’ve skipped the supermarket again, and…
Starbucks chases Gen Z nostalgia, betting $1 billion on plan to bring back the ‘third place’
On Thursday, the coffee giant unveiled a $1 billion restructuring plan that will shutter more than 100 North American cafés,…
Gen Z men are still obsessed with Pokémon cards—using ‘boy math’ to argue that they’ll beat Nvidia stock and the S&P 500. But there’s a catch
Gen Z and Millennials are in agreement: their obsession with Pokémon may never let up. Despite the Japanese franchise nearing…
Modelo Especial soared to be the #1 beer in America. Then came Trump’s immigration crackdowns
The Oxnard, California-based food vendor, who made his living selling sweet drinks called Agua Frescas, received a new customized street…
Jellycat’s $250 million rise: How a ‘perfect storm’ reignited the passion for plushies—especially among Gen Z
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By Amanda Spencer, Global Industry Marketing Lead, Retail and Fashion, SAP The holidays are just around the corner, but a…
Gen Z is embracing ‘underconsumptioncore,’ bragging about decor-less apartments and beat-up Stanley cups to save money—and alleviate crushing anxiety
It’s finally cool to still wear clothes you bought in middle school and show off your studio apartment with no…
J.D. Vance’s memoir is back on the bestseller list—and getting review-bombed—after Trump tapped him for VP
Hillbilly Elegy, J.D. Vance’s memoir of a poor childhood in Appalachia, propelled its author to national notoriety in the wake…










