Browsing: Nike
Nike’s secret department named ‘DNA’ is home to the first Air Max—but even staff on the mysterious team can’t avoid $2 billion cost-cutting scheme
Hidden within the depths of the Nike headquarters in Beaverton, Oregon is a specialized team tasked with preserving artifacts important…
Converse layoffs are the latest casualties of Nike’s $2 billion do-or-die plan to get back on its feet
Sneaker brand Converse is the latest subsidiary of parent company Nike to feel the heat from the sneaker giant’s $2…
Peloton, the fallen fitness unicorn, faces a harsh truth despite its shiny new deal with Hyatt hotels: ‘I don’t think they thought [about] what was going to happen post-pandemic’
Just years after its rapid rise to success, fitness unicorn Peloton is struggling with flatlining sales and controversies. Analysts say…
WNBA superstar Caitlin Clark is getting ready to sign an eight-year, $28 million deal with Nike, according to reports. Clark,…
Nike Inc. will have eliminated about 740 jobs at its headquarters by late June as part of its multiyear cost-cutting…
Adidas predicts profit boost due to strong demand for the classic Samba – whilst continuing to shed Yeezy stock
Adidas AG raised its profit target for the year amid strong demand for classic sneakers like the Samba and a…
Nike lays off more than 1,500 people as CEO says ‘I ultimately hold myself and my leadership team accountable’
Nike’s CEO John Donahoe blamed himself on Friday while saying the company was laying off more than 1,500 people—cuts that…
Tiger Woods will create an apparel brand with TaylorMade after breaking up with Nike: ‘It won’t help you hit it further but you’ll look better than you do right now’
Tiger Woods has a new marketing partner after ending a long-term endorsement deal with Nike earlier this year. The 48-year-old legend has…
Nike (NYSE: NKE) and Tiger Woods have officially parted ways following a 27-year journey together. This news has sent ripples…
Tiger Woods’ nearly three-decade partnership with Nike Inc., which generated about $660 million for the golf legend, has come to…